Showdown in Indianapolis

The stage is set for a bit of a duckpin showdown in Indianapolis. Successful social duckpin developer and operator Pins Mechanical is set to open their newest location only a short distance from established centers, Action Bowl and Atomic Bowl, in Fountain Square.

Pins Mechanical locations feature the “social” version of duckpin as an adjunct to its entertainment business. The lanes are shorter, ranging from 32-48 feet depending on the location and building. They usually do not have approaches and do not require bowling shoes.

Action Bowl, on the 4th floor of the Fountain Square Building has 8 duckpin lanes with string pinsetters. Atomic Bowl, located in the basement of the same building features genuine 1950’s and 60’s equipment. Both centers were sanctioned by the National Duckpin Bowling Congress in 1991, but are not sanctioned today.

Industry eyes will be watching. Will both types continue to garner business? Will Action/Atomic benefit from the introduction of Pins Mechanical which seeks a younger demographic? Or, will the social duckpin craze prove to be more popular with today’s consumers that look for social experiences where activities like duckpin bowling are an aside, and not the main event?

Only time will tell for sure.

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